Delta Galil, a global leader in apparel, knew that launching Adidas Underwear online meant more than just great products - it meant delivering a smooth, reliable shopping experience. With e-commerce booming and expected to hit $8.1 trillion by 2026, they needed a fulfillment partner that could keep up.

The Challenge: Making Shopping Feel Premium

When people buy Adidas, they want that premium vibe from start to finish. No one wants to get excited about their order just to find slow delivery or limited shipping options. Serving customers across the EU, UK, and soon Switzerland, Delta Galil needed a fulfillment solution that was fast, flexible, and dependable.

Why DHL Was the Perfect Fit

Delta Galil chose DHL because it ticks all the boxes: reliable service, multiple delivery options, great efficiency, and fair pricing. Marc Dweck, Delta Galil's E-Commerce Director, says setting up with the fulfillment network was a breeze. Connecting their Shopify store was quick and easy - even with over 2,000 SKUs to manage.

The best part? The solution lets them scale up during busy times and scale back when things slow down, so they're always ready without overcommitting.

What Brandpath X DHL Brings to the Table:

• Flexible Scaling: Grow or shrink your fulfillment as demand changes.
• Easy Integration: Plug into popular platforms like Shopify without hassle.
• Wide Reach: Get your products to customers across multiple countries quickly.
• Customer-Friendly Delivery: Offer shipping options that keep shoppers happy.

Thanks to DHL, Delta Galil gave Adidas Underwear shoppers the smooth, premium experience they expect — setting the stage for big growth in the e-commerce world.

Launching a new product is always an exciting journey. Absolute Cycling, based in the Netherlands, is proud of the path they’ve taken with The One — their flagship cycling computer that’s designed to be the smartest on the market. With top-notch tracking accuracy, even when GPS signals drop, and a sleek design that fits all handlebars, The One delivers exactly what cyclists want: great data without distractions.

The Challenge: Delivering a Premium Product Worldwide

Absolute Cycling sells globally, with sales varying across regions and seasons. They needed a fulfilment partner who could keep up with their flexible, customer-focused approach. “We’re a smaller company, which lets us stay close to our customers and adapt quickly based on their feedback,” says Bram van Boekholt, Marketing Manager. “So flexibility in fulfilment is key — we need to scale up or down as demand changes.”

Why DHL Was the Perfect Match

DHL’s fulfilment solution offered exactly what Absolute Cycling needed: easy scaling, seamless integration with their WooCommerce webshop, and support for both B2B and B2C orders. Bram adds, “Planning is so much easier with DHL’s single dashboard that shows our inventory and stock movements in real time.”​ A visit to DHL’s warehouse in Beringe, The Netherlands, gave Absolute Cycling confidence in the secure, eco-friendly handling of their products and packaging. DHL also manages returns and warranty flows, providing a full end-to-end service.

Key benefits for Brandpath X DHL clients:

• Flexible scaling: Adjust fulfilment capacity to match sales fluctuations.​
• Clear inventory visibility: Advanced tools for smarter planning and forecasting.​
• Easy platform integration:​ Connect smoothly with WooCommerce and more.
• Comprehensive service:​​ From order fulfilment to returns and warranties.
• Strategic locations:​​ Warehouses close to customers for faster, greener delivery.

Thanks to DHL, Absolute Cycling can focus on perfecting The One, while ensuring their customers enjoy a seamless, premium experience worldwide.

Jockey, a family-owned underwear and sleepwear brand since 1876, sells its products in 147 countries worldwide. With their direct-to-consumer (DTC) e-commerce business booming, especially in recent years, the need to ship products quickly and efficiently directly to customers has never been greater.

The Challenge: Meeting Growing UK Demand Efficiently

The UK is a key market for Jockey, but shipping products from their European Distribution Centre near Prague created challenges around cost and delivery speed. Todd Bland, Head of European Operations, explains, “We wanted to keep serving our loyal UK customers with a premium experience while managing shipping costs and ensuring fast delivery.” Opening a dedicated UK logistics facility wasn’t a practical option, and the existing setup was under pressure from rising e-commerce demand.

Why DHL Was the Ideal Solution

DHL offered a smart, flexible solution. Jockey now ships goods in bulk from Prague to DHL’s UK fulfilment centre, where products are stored locally. This approach reduces shipping costs and speeds up delivery times by keeping stock close to customers.​ Orders placed on jockey.co.uk are picked, packed, and shipped directly from the UK facility, ensuring a smooth and efficient process. The integration with Shopify made setup quick and easy, allowing Jockey to scale seamlessly with demand.

What Brandpath X DHL Brings to the Table:

• Cost efficiency: Lower shipping costs by storing stock locally.​
• Faster delivery: Quicker order fulfilment from UK-based warehouses.​
• Seamless integration: Smooth connection with Shopify and other e-commerce platforms.​
• Reliable service:​​ Consistent, fast fulfilment that keeps customers happy.​
• Rapid deployment:​​ Fully operational within months to support growth.​

Thanks to DHL, Jockey continues to offer a premium shopping experience to UK customers, meeting growing demand with speed, efficiency, and reliability.